SINGAPORE (Reuters) - The 2010 Tri Nations rugby tournament will boost the sport and leisure economy of the southern hemisphere by some $175 million, according to a study conducted by MasterCard.
The report predicted a further injection of almost $30 million following Argentina’s addition to the competition in 2012.
Combined with the 2010 Six Nations, the reports shows the value of the two largest international annual rugby tournaments surpassed $800 million, giving the sport a lift before next year’s World Cup in New Zealand.
The study points to substantial economic impact for cities across the southern hemisphere from hosting Tri Nations matches.
Sydney’s coffers, for example, are set to be boosted to the tune of $28 million from hosting Australia v New Zealand this weekend, according to the study.
Johannesburg and Christchurch are also set to benefit by $19.6 and $12 million respectively from hosting two Tri Nations games.